Positive social is what exactly?

The dictionary definition of social and/or sociable is “willing to talk and engage in activities with other people.” So basically, positively social is about utilising your platforms, BOTH traditional and digital, to have a conversation. It is about owning your space,...

What does your brand stand for?

There was an online discussion on a brand’s page recently where somebody noted “not sure the political issues of the day should be part of your brand.” I’ll be honest – since we were talking about equality, a fundamental human right, I took issue with it being deemed...

Why do I do what I do

Since I was little I always wanted to write, to communicate stories, not just fictional ones but ones that made sense of the world that I actually lived in. Retrospectively, so many of those stories that I lived, weren’t enough. They didn’t satisfy the urge in me to...

Schools and social media

It’s a mystery to me why schools are bothering to teach children about the benefits and dangers of social media when the majority of schools are not modelling positive, proactive social behaviours on their own platforms. A lot of school social platforms are run by...